Salem means so much more than witch trials and Halloween tourism. Long-time residents know this Massachusetts coastal city offers incredible art museums, waterfront parks, craft breweries, and neighborhoods filled with colorful street murals. Ready to explore Salem like a local?
1. Peabody Essex Museum (PEM)
Art lovers consider PEM one of New England’s crown jewels, housing everything from contemporary installations to centuries-old maritime artifacts. The museum’s collection spans cultures and continents, reflecting Salem’s historic role as a global trading port.
Plan your visit around current exhibitions, which rotate frequently throughout the year. The building itself impresses visitors with its modern architecture and thoughtful gallery spaces.
After exploring, walk five minutes to A&J King Artisan Bakers for fresh bread and expertly crafted espresso. Their pastries pair perfectly with post-museum conversations about your favorite discoveries.
2. Salem Maritime National Historic Site
America’s very first National Historic Site tells Salem’s incredible story as a major international trading hub. Historic wharves stretch into the harbor, where merchant ships once loaded cargo bound for distant continents.
Start at the Visitor Center to understand the site’s significance, then stroll Derby Wharf for stunning harbor views. The preserved buildings showcase how maritime commerce shaped this entire community.
Cap off your historical exploration with fresh seafood at Sea Level Oyster Bar on nearby Pickering Wharf. Their waterfront location provides the perfect setting for reflecting on Salem’s seafaring legacy.
3. House of the Seven Gables
Nathaniel Hawthorne’s famous novel brought worldwide attention to this 1668 waterfront mansion, but the house tells stories far beyond fiction. The dark wooden structure overlooks Salem Harbor, creating an atmospheric setting that captivates architecture enthusiasts.
Guided tours reveal fascinating details about colonial life and the building’s evolution over centuries. The surrounding historic district campus includes additional period buildings worth exploring.
Book ahead during peak tourist seasons, as this popular attraction fills up quickly. The knowledgeable guides share both historical facts and literary connections that bring the experience to life.
4. Punto Urban Art Museum (The Point)
Street art transforms an entire neighborhood into an open-air gallery featuring over 80 large-scale murals. Local artists and international talents have created this vibrant collection as part of a community revitalization project.
Wander the streets during daylight hours for the best photography opportunities and color saturation. Each mural tells a unique story, reflecting diverse cultural perspectives and artistic styles.
The North Shore CDC leads this ongoing effort to blend art with neighborhood development. Admission stays free, making this accessible cultural experience perfect for budget-conscious travelers seeking authentic local creativity.
5. Salem Willows Park
Generations of Salem families have created memories at this beloved seaside destination featuring bay breezes and old-fashioned amusements. The waterfront promenade offers peaceful walking paths alongside classic arcade games and snack stands.
Pack a picnic to enjoy in designated areas while watching boats navigate the harbor. Seasonal businesses operate the amusement attractions, so check current hours before planning your visit.
Local families especially love this spot during summer evenings when the sea breeze provides natural air conditioning. The nostalgic atmosphere transports visitors back to simpler times of boardwalk entertainment and waterfront relaxation.
6. Winter Island Park & Fort Pickering Light
This 54-acre peninsula feels worlds away from downtown Salem despite being just minutes by car or bike. The 1871 lighthouse marks Salem Harbor’s entrance, creating picture-perfect scenes for photographers.
Families appreciate the small beach area and picnic opportunities, while camping enthusiasts can book overnight stays. The fort’s military history adds educational value to recreational visits.
Early morning visits offer the most peaceful experience, with fewer crowds and optimal lighting for lighthouse photography. The combination of natural beauty and historical significance makes this destination uniquely appealing to diverse interests.
7. Notch Brewing — Salem Taproom & Biergarten
Session beer specialists have created Salem’s most impressive outdoor drinking space with harbor walk views and seating for approximately 200 guests. The roomy biergarten operates year-round, featuring heaters during winter months and umbrellas for summer shade.
Their beer philosophy focuses on lower-alcohol options that encourage social drinking rather than quick intoxication. The location makes this spot perfect for unwinding after walking tours or museum visits.
Weather protection ensures comfortable experiences regardless of season, making this a reliable local hangout. The harborfront setting provides scenic backdrops for casual conversations over expertly crafted beverages.
8. Mahi Harbor Cruises
Salem’s maritime character becomes fully apparent from the water, where narrated cruises combine historical education with stunning harbor perspectives. Various cruise options include music-themed trips and romantic sunset departures.
Professional guides share stories about Salem’s trading history while pointing out landmarks invisible from land-based viewpoints. The boat’s vantage point reveals how geography shaped this port city’s development.
Both public trips and private charters accommodate different group sizes and interests. Check the seasonal schedule, as departure times and availability change based on weather conditions and demand throughout the year.
9. Salem Farmers’ Market (seasonal)
Thursday afternoons in Derby Square transform into a community gathering celebrating local agriculture and artisanal foods. This tradition connects modern Salem to centuries of downtown commerce and neighborhood relationships.
Local farms bring seasonal produce while prepared food vendors offer ready-to-eat options for immediate enjoyment. Community vendors showcase handmade crafts and specialty items reflecting regional creativity.
Operating June through October, the market provides authentic local flavor beyond tourist attractions. Residents treat this weekly event as both shopping opportunity and social occasion, creating welcoming atmosphere for visitors seeking genuine community experiences.
