20 Classic Neon Signs That Should Be National Monuments

Neon signs have been a vibrant part of American culture, evoking nostalgia and illuminating cityscapes with their colorful glow. As emblems of history and artistry, these signs encapsulate the identity of their locales. This blog post explores 20 classic neon signs that not only represent significant cultural landmarks but are also deserving of recognition as national monuments.

1. Vegas Vic (Las Vegas, Nevada)

Vegas Vic (Las Vegas, Nevada)
© Encircle Photos

Standing tall since 1951, Vegas Vic has been the welcoming cowboy on Fremont Street in Las Vegas. His friendly wave and engaging presence have become a staple for visitors exploring the historic heart of the city. Originally part of the Pioneer Club, Vic’s larger-than-life personality captures the spirit of the Wild West and the entertainment capital of the world.

2. Wendover Will (West Wendover, Nevada)

Wendover Will (West Wendover, Nevada)
© Sign Builder Illustrated

Wendover Will stands as a beacon of welcome at the Nevada-Utah border, enticing travelers since 1952. This 63-foot neon cowboy, refurbished to preserve its inviting glow, has become a significant icon for West Wendover. His presence not only marks the town’s entrance but also reflects the pioneering spirit and hospitality of the region.

3. Pepsi-Cola Sign (Queens, NY)

Pepsi-Cola Sign (Queens, NY)
© annathornephoto

Overlooking the East River since 1940, the Pepsi-Cola sign in Queens is a testament to enduring brand legacy. Recognized as a NYC landmark in 2016, it represents a bygone era of advertising with its bold letters and historical significance for Long Island City. The sign continues to enchant residents and visitors, bridging past and present.

4. White Stag Sign (Portland, Oregon)

White Stag Sign (Portland, Oregon)
© Reddit

Portland’s White Stag sign, installed in 1940, has withstood the test of time, serving as both an advertising tool and a city icon. Perched above the Burnside Bridge, this sign has been preserved through community efforts, highlighting the city’s commitment to maintaining its historical landmarks. Its glowing reindeer silhouette captures the whimsical spirit of Portland.

5. Coppertone Girl Sign (Miami Beach, Florida)

Coppertone Girl Sign (Miami Beach, Florida)
© Flickr

The Coppertone Girl sign, with its playful animation of a puppy tugging at a swimsuit, has been a Miami Beach staple since 1959. This motorized billboard captures the carefree spirit of sun-soaked Florida, reflecting the region’s vibrant history. Locally preserved through donations and repairs, it continues to charm residents and tourists alike.

6. Chicago Theatre Marquee (Chicago, Illinois)

Chicago Theatre Marquee (Chicago, Illinois)
© Etsy

Since 1921, the Chicago Theatre marquee has been an illustrious symbol of cultural entertainment in the Windy City. Its dazzling neon script continues to light up State Street, inviting theatergoers into its ornate interiors. A beacon for art, music, and cinema, this marquee’s timeless glow captures Chicago’s rich artistic heritage.

7. Radio City Music Hall Sign (NYC)

Radio City Music Hall Sign (NYC)
© Freerange Stock

Radio City Music Hall’s sign is a quintessential embodiment of Art Deco glamour. Restored to its original splendor, this neon landmark on 6th Avenue stands as a luminous tribute to NYC’s entertainment history. The sign’s elegance mirrors the opulence of the performances held within, celebrating a legacy of music and cultural significance.

8. Nathan’s Famous Coney Island (Brooklyn, NY)

Nathan’s Famous Coney Island (Brooklyn, NY)
© originalnathans

Nathan’s Famous neon sign has been lighting up Coney Island since the early 20th century, representing a cornerstone of New York’s culinary history. This emblematic sign not only attracts hot dog lovers but also embodies the vibrant atmosphere of Brooklyn’s beloved seaside playground. Its enduring presence is a testament to the iconic status of Nathan’s in American food culture.

9. Russ & Daughters (NYC Lower East Side)

Russ & Daughters (NYC Lower East Side)
© Voodoo Neon

For over a century, the neon sign of Russ & Daughters has been a beacon of Jewish deli tradition on the Lower East Side. This glowing sign mirrors the deep-rooted culinary heritage of the area, offering a taste of history with every visit. Its legacy, carried through generations, continues to resonate with both locals and tourists.

10. Wyndham New Yorker Hotel Sign (Manhattan)

Wyndham New Yorker Hotel Sign (Manhattan)
© New York City Tourism + Conventions

Crowning the Art Deco New Yorker Hotel since the 1930s, the bold red neon sign is a prominent feature of the Manhattan skyline. Its historical charm and architectural prominence make it a significant cultural landmark. The sign’s presence evokes a nostalgic connection to New York’s dynamic past, preserving its storied legacy in the urban landscape.

11. Empire Hotel Sign (NYC)

Empire Hotel Sign (NYC)
© Our Sweet Adventures

The Empire Hotel’s neon sign, with its straightforward design, has been a Manhattan staple since the mid-20th century. Overlooking Columbus Circle, this sign exemplifies urban elegance and simplicity. Its enduring glow serves as a welcoming beacon for travelers and locals, encapsulating the sophistication and energy of New York City.

12. Silvercup Studios Sign (Queens)

Silvercup Studios Sign (Queens)
© silvercup_studios

Since 1961, the Silvercup Studios sign has been an emblematic sight above the bustling Queens landscape. As a beacon for film and television production, this neon landmark represents the creative pulse of New York’s entertainment industry. Its prominent presence in pop culture, seen in various TV shows and films, solidifies its place as a symbol of cinematic history.

13. Fremont Street’s Neon Boneyard Favorites (Las Vegas)

Fremont Street’s Neon Boneyard Favorites (Las Vegas)
© The Neon Museum

The Neon Boneyard on Fremont Street houses a captivating collection of vintage neon signs, salvaged and restored by the Neon Museum. These glowing relics offer a glimpse into Las Vegas’s colorful past, preserving the artistry and innovation of mid-century neon design. Visitors can stroll through history, surrounded by the vibrant stories these signs tell.

14. Hard Rock Café Guitar Sign (Las Vegas)

Hard Rock Café Guitar Sign (Las Vegas)
© Las Vegas Review-Journal

The Hard Rock Café’s giant neon guitar sign, now part of the Neon Museum’s collection, stands as a symbol of Las Vegas’s rock and roll spirit. Its towering presence and vibrant colors capture the essence of entertainment and music culture. This iconic landmark continues to inspire awe and admiration among visitors exploring the city’s rich neon heritage.

15. Dug-up Highway Roadside Signs on Route 66

Dug-up Highway Roadside Signs on Route 66
© Susan Tregoning Photography

Travelers along Route 66 are greeted by a nostalgic array of neon motel and diner signs, each telling tales of mid-century Americana. These vintage roadside icons embody the adventurous spirit of the open road, capturing the imagination of those exploring the historic highway. Their preservation marks a dedication to maintaining the cultural legacy of America’s Mother Road.

16. Hotel Congress (Tucson, AZ Miracle Mile)

Hotel Congress (Tucson, AZ Miracle Mile)
© When In Your State

The neon sign of Hotel Congress has been a proud symbol of Tucson’s Miracle Mile, reflecting the area’s vibrant history and architectural charm. As part of a local neon conservation project, the sign’s preservation ensures that its nostalgic glow continues to welcome guests. This iconic landmark stands as a testament to Tucson’s commitment to preserving its cultural heritage.

17. Wildwoods Neon Era Signs (New Jersey)

Wildwoods Neon Era Signs (New Jersey)
© Cat Country 107.3

Wildwoods, NJ, preserves an enchanting collection of 1950s neon signs that line its bustling commercial strip. These vivid relics evoke memories of an era defined by flashy colors and roadside attractions. As part of the Wildwoods collection, these signs serve as vibrant reminders of the area’s rich cultural and historical tapestry, drawing visitors into their nostalgic glow.

18. Safeway “S” Neon Sign (San Francisco, CA)

Safeway “S” Neon Sign (San Francisco, CA)
© Reddit

Installed in 1954, the Safeway “S” neon sign is a lasting piece of San Francisco’s urban landscape. As one of the last original national-brand neon signs in the city, its conversion to LED risks losing its historic charm. Despite modernization efforts, the sign remains a nostalgic emblem of the city’s retail history, cherished by residents and visitors alike.

19. A Collection of Chicago Art Deco Neon Landmarks

A Collection of Chicago Art Deco Neon Landmarks
© Posterazzi

Chicago’s Michigan Avenue boasts a rich array of Art Deco neon landmarks, lovingly restored to preserve their historic allure. These signs, adorning theaters and bars, capture the essence of the city’s vibrant nightlife and artistic legacy. As efforts continue to maintain these luminous icons, they serve as glowing testaments to Chicago’s enduring cultural impact.

20. Welcome to Fabulous Las Vegas Sign

Welcome to Fabulous Las Vegas Sign
© National Institute of Standards and Technology

The “Welcome to Fabulous Las Vegas” sign isn’t just a piece of metal and lights; it’s an emblem of American extravagance. Designed by Betty Willis in 1959, the sign greets visitors with its iconic flair. Placed on the National Register of Historic Places in 2009, standing as a symbol of Las Vegas’s vibrant nightlife and history.

Publish Date: August 3, 2025

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